When it comes to corporate event videography, visuals often steal the spotlight. But seasoned videographers know that great video is only half the equation—high-quality audio is just as important, if not more so. Clear, crisp sound elevates the viewing experience, ensuring that speeches, presentations, panel discussions, and candid interactions are not just seen but also heard with impact.
Whether it’s a keynote speech, a panel discussion, or a networking session, audio can make or break a video’s effectiveness. Poor sound quality distracts viewers, diminishes professionalism, and undermines the message being delivered. This is why careful planning and strategic audio setup are crucial for successful corporate event videography.
In this post, we explore the key audio considerations for corporate event videography, from equipment selection to on-site troubleshooting. By mastering these elements, you can deliver polished videos that not only look great but sound exceptional.
Why Audio Matters More Than You Think – Imagine watching an inspiring keynote speech with blurry visuals but perfect sound. Now, imagine the same speech with stunning visuals but muffled, distorted audio. Which one is more frustrating? The answer is almost always the latter.
This is because audio carries the emotional weight of a video. It conveys tone, emphasis, and intention, helping the audience connect with the speaker. In corporate event videos, clear audio is vital for conveying important messages, whether it’s a motivational speech, product announcement, or expert panel discussion.
Moreover, most viewers will tolerate slightly imperfect visuals but will quickly lose interest if they can’t understand what’s being said. In the world of corporate event videography, audio quality directly impacts the audience’s perception of professionalism and credibility.
Choosing the Right Microphones – Selecting the right microphones is the foundation of capturing high-quality audio. Not all microphones are created equal, and each type serves a different purpose. Here’s what you need to know:
- Lavalier Microphones (Lapels): These small, clip-on microphones are ideal for capturing speeches and presentations. They provide clear, consistent audio while allowing the speaker to move freely. They’re discreet and great for keynote speakers, panelists, or anyone presenting on stage.
- Handheld Microphones: These are perfect for interviews and Q&A sessions. They provide excellent sound quality and allow for easy passing between speakers. However, they require the speaker to hold the mic, which might not be ideal for more dynamic presentations.
- Shotgun Microphones: Designed for directional audio capture, shotgun mics are great for recording sound from a distance. They’re perfect for capturing ambient event sounds, such as applause or networking chatter, without picking up unwanted background noise.
- Boundary Microphones: Placed on conference tables, these mics capture sound from multiple speakers in a room. They’re ideal for roundtable discussions and board meetings, where multiple people are speaking in close proximity.
Choosing the right microphone depends on the event format and the speakers’ movement. It’s often best to use a combination of microphones to capture clear audio from various sources.
Dealing with Background Noise – Corporate events are bustling environments with plenty of background noise—from networking chatter and clinking glasses to HVAC systems and venue acoustics. Managing background noise is one of the biggest challenges in event videography.
Tips for minimizing background noise:
- Choose the Right Microphone: Directional microphones, like shotgun mics, are excellent for isolating a speaker’s voice while minimizing ambient noise. Lavalier mics are also effective because they’re placed close to the speaker’s mouth.
- Positioning Matters: Place microphones as close to the sound source as possible. For panel discussions, this means mics for each speaker. For speeches, ensure the lavalier is positioned correctly to avoid rubbing against clothing.
- Ambient Noise Check: Arrive early to perform an ambient noise check. This helps you identify and address issues like air conditioning hums or echo-prone areas.
- Soundproofing Options: If feasible, use portable sound barriers or foam panels to reduce echo and ambient noise.
Syncing Audio and Video – One of the most critical aspects of event videography is syncing audio and video seamlessly. Poor synchronization is jarring and unprofessional, diminishing the overall impact of the video.
To ensure perfect sync:
- Use External Audio Recorders: Record audio separately using high-quality external audio recorders. This provides better sound quality and more control during post-production.
- Clap or Use a Slate: Start each recording by clapping or using a slate. This creates a distinct audio spike, making it easier to sync audio and video in post-production.
- Software Synchronization: Video editing software like Adobe Premiere Pro or Final Cut Pro has advanced audio sync features. Utilize these tools to align audio tracks with the video footage effortlessly.
Live Sound Considerations – If the event involves live sound reinforcement—such as microphones connected to a PA system—you need to consider how to capture this audio without interference.
Tips for capturing live sound:
- Direct Audio Feed: Connect your audio recorder directly to the venue’s soundboard. This captures clean audio directly from the microphone source without background noise.
- Backup Recording: Always have a backup recording method, like a shotgun mic on your camera, to ensure you capture sound even if the soundboard feed fails.
- Coordinate with the Audio Team: Collaborate with the event’s sound technician to understand the audio setup and prevent interference or feedback issues.
Post-Production Audio Enhancements – The work doesn’t end when the event is over. Post-production is where you polish and perfect the audio. Here are some essential steps:
- Noise Reduction: Use software tools to remove background noise, hums, or echoes. Adobe Audition and iZotope RX are excellent for noise reduction and audio cleanup.
- Equalization and Balancing: Adjust EQ settings to enhance voice clarity and balance different audio sources, ensuring a consistent volume throughout the video.
- Music and Sound Effects: Background music adds emotional impact, but it should complement—not overpower—the spoken words. Choose music that matches the event’s tone and adjust the volume accordingly.
- Final Review: Always review the final edit with high-quality headphones or professional studio monitors. This ensures accurate sound representation and helps you catch any issues before publishing.
Audio is often the unsung hero of corporate event videography. While stunning visuals draw attention, it’s the crystal-clear sound that delivers the message and connects with the audience. From choosing the right microphones and minimizing background noise to syncing audio in post-production, every detail matters.
As corporate events become more dynamic and complex, audio considerations become even more crucial. Whether it’s a motivational keynote, a product launch, or an intimate fireside chat, great audio ensures that every word is heard loud and clear.
At Tavits Photography & Videography, we understand the importance of capturing high-quality audio to complement stunning visuals. Our expert team uses state-of-the-art equipment and techniques to deliver professional videos that engage and inspire.
Ready to capture every word and emotion at your next corporate event? Contact us today to learn more about our event videography services and how we can help you create impactful, memorable videos.